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After a long journey, let’s make a pause under the palms of a green and fresh Oasis. An indulgence to relaxation and rest... Just for you!  Limited Edition coming with 4 pegs and gift bag.

CLUB [5,2m2 | 2.20mx2.35m | 460gr] for friends or family. It comes with a hidden hole set up for umbrella. 
DUO [3,6m2 | 2.20mx1.65m | 360gr] for 2 people.   
SOLO [2,3m2 | 2.20mx1.05m | 240gr] for one person. 
PILLOW [40x25 cm] - Matching colors.

This throw comes with 4 pegs and gift bag.  The 4 pegs enable you to fix the throw to the ground or the sand and thus doesn’t fly away with the wind, therefore making Now Way wind-resistant. Pillow not included.

It is produced by a high quality 100% cotton certified with Oeko-Tex that is healthy for you and for the environment, therefore Now Way is eco-friendly. Because it is 100% cotton, it dries fast in 5 minutes.  Super light, you can carry it to anywhere with you in your bag even in your back pocket, therefore Now Way is light & compact to carry.  

Now Way offers unique designs and vibrant colors in 3 different sizes SOLO - DUO - CLUB. It is a life style signature outdoor product that marks your territory and becomes your signature in your outdoor life.

This pattern has been inspired creating purposely an Optical Illusion. From the distance, Caravan Camels appears, like a Mirage! Limited Edition coming with 4 pegs and gift bag.

CLUB [5,2m2 | 2.20mx2.35m | 460gr] for friends or family. It comes with a hidden hole set up for umbrella. 
DUO [3,6m2 | 2.20mx1.65m | 360gr] for 2 people.   
SOLO [2,3m2 | 2.20mx1.05m | 240gr] for one person. 
PILLOW [40x25 cm] - Matching colors.

This throw comes with 4 pegs and gift bag.  The 4 pegs enable you to fix the throw to the ground or the sand and thus doesn’t fly away with the wind, therefore making Now Way wind-resistant. Pillow not included.

It is produced by a high quality 100% cotton certified with Oeko-Tex that is healthy for you and for the environment, therefore Now Way is eco-friendly. Because it is 100% cotton, it dries fast in 5 minutes.  Super light, you can carry it to anywhere with you in your bag even in your back pocket, therefore Now Way is light & compact to carry.  

Now Way offers unique designs and vibrant colors in 3 different sizes SOLO - DUO - CLUB. It is a life style signature outdoor product that marks your territory and becomes your signature in your outdoor life.

Like “Ali baba the flying magic carpet“, this pattern perfectly replicate the authentic Turkish Kilim and takes you to all  your dream destinations. 

CLUB [5,2m2 | 2.20mx2.35m | 460gr] for friends or family. It comes with a hidden hole set up for umbrella. 
DUO [3,6m2 | 2.20mx1.65m | 360gr] for 2 people.   
SOLO [2,3m2 | 2.20mx1.05m | 240gr] for one person. 
PILLOW [40x25 cm] : click here to see the product.

This throw comes with 4 pegs and gift bag. The 4 pegs enable you to fix the throw to the ground or the sand and thus doesn’t fly away with the wind, therefore making Now Way wind-resistant. Pillow not included.

It is produced by a high quality 100% cotton certified with Oeko-Tex that is healthy for you and for the environment, therefore Now Way is eco-friendly. Because it is 100% cotton, it dries fast in 5 minutes.  Super light, you can carry it to anywhere with you in your bag even in your back pocket, therefore Now Way is light & compact to carry.  

Now Way offers unique designs and vibrant colors. It is a life style signature outdoor product that marks your territory and becomes your signature in your outdoor life.

Beach Pillow matching your NOW WAY colours or patterns because style is also about  detail.

Like “Ali baba the flying magic carpet“, this pattern perfectly replicate the authentic Turkish Kilim and takes you to all your dream destinations.

Pillow size : 40x25 cm
High quality 100% cotton (outside) and 100 % polyester (inside)
Washable

Now Way offers  unique designs and vibrant colors. It is a life style signature outdoor product that marks your territory and becomes your signature in your outdoor life.

This earthy, warm pattern take you to Africa. Highlighting womens’ fighting spirit with Masai pattern, famous for their fearsome reputations as warriors.

CLUB [5,2m2 | 2.20mx2.35m | 460gr] for friends or family. It comes with a hidden hole set up for umbrella. 
DUO [3,6m2 | 2.20mx1.65m | 360gr] for 2 people.   
SOLO [2,3m2 | 2.20mx1.05m | 240gr] for one person. 
PILLOW [40x25 cm] : click here to see the product.

This throw comes with 4 pegs and gift bag. The 4 pegs enable you to fix the throw to the ground or the sand and thus doesn’t fly away with the wind, therefore making Now Way wind-resistant. Pillow not included.

It is produced by a high quality 100% cotton certified with Oeko-Tex that is healthy for you and for the environment, therefore Now Way is eco-friendly. Because it is 100% cotton, it dries fast in 5 minutes. Super light, you can carry it to anywhere with you in your bag even in your back pocket, therefore Now Way is light & compact to carry.  

Now Way offers unique designs and vibrant colors. It is a life style signature outdoor product that marks your territory and becomes your signature in your outdoor life.

Beach Pillow matching your NOW WAY colours or patterns because style is also about  detail.

This earthy, warm pattern take you to Africa. Highlighting womens’ fighting spirit with Masai pattern, famous for their fearsome reputations as warriors.

Pillow size : 40x25 cm
High quality 100% cotton (outside) and 100 % polyester (inside)
Washable

Now Way offers unique designs and vibrant colors. It is a life style signature outdoor product that marks your territory and becomes your signature in your outdoor life.

His works "Walks in the woods" are a light and airy hymn in a verticalist and progressive conception where hard work and excessive use of materials give a depth and a hypnotizing power. Let yourself be bewitched by the magic of Vallez's works; let yourself be lulled by his wonderful world and feel a breath of pure oxygen.

Fabrice Vallez, born in PARIS in July 1972, grew up in the city of lights and love. Art floral professor and “Meilleur Ouvrier de FRANCE” (awarded French craftsperson), he studied Fine Arts in Paris.  Fabrice Vallez inspirations come from land and forest, peace, silence, meditation… emotion. Fabrice Vallez explores many ways of art always focusing on working by partial abstraction painting progress. Dubai resident since 2013, this painter, sculptor, land art designer is also Maison des Fleurs floral designer.

With almost 25 years of presence on the Contemporary Art market, Vallez’s work has really taken on an international dimension within the world artistic sphere following its successes encountered in the United States 10 years ago. The hazards of life drove him to Dubai where he set up his creative workshop in 2014.

Supported by La Galerie Nationale, his success in the Middle East has not slowed down but rather gone upward. He is now one of an essential artist of abstract Art.

The friend partnership with NOW WAY was born after one of the Fabrice Vallez Art exhibition in Dubai.

GIOIA is a special, unique and exclusive design created by the artist for a Limited Edition of the Club series blankets and sun umbrellas. NOW WAY are very proud of this close collaboration to promote our high quality product with this international artist.

CLUB [5,2m² | 2.20mx2.35m | 460gr] for friends or family with hidden hole for umbrella set up.
PILLOW [40x25 cm] : click here to see the product.

This throw comes with a hidden hole set up for umbrella and with 2 x 4 pegs and gift bag.  The 4 pegs enable you to fix the throw to the ground or the sand and thus doesn’t fly away with the wind, therefore making Now Way wind-resistant. Pillow not included.

It is produced by a high quality 100% cotton certified with Oeko-Tex that is healthy for you and for the environment, therefore Now Way is eco-friendly. Because it is 100% cotton, it dries fast in 5 minutes.  Super light, you can carry it to anywhere with you in your bag even in your back pocket, therefore Now Way is light & compact to carry.  

Now Way offers unique designs and vibrant colors. It is a life style signature outdoor product that marks your territory and becomes your signature in your outdoor life.

Beach Pillow matching your NOW WAY colours or patterns because style is also about  detail.

GIOIA is a special, unique and exclusive design created by the artist for a Limited Edition of the Club series blankets and sun umbrellas. NOW WAY are very proud of this close collaboration to promote our high quality product with this international artist.

Pillow size : 40x25 cm
High quality 100% cotton (outside) and 100 % polyester (inside)
Washable

Now Way offers  unique designs and vibrant colors. It is a life style signature outdoor product that marks your territory and becomes your signature in your outdoor life.

His works "Walks in the woods" are a light and airy hymn in a verticalist and progressive conception where hard work and excessive use of materials give a depth and a hypnotizing power. Let yourself be bewitched by the magic of Vallez's works; let yourself be lulled by his wonderful world and feel a breath of pure oxygen.

Fabrice Vallez, born in PARIS in July 1972, grew up in the city of lights and love. Art floral professor and “Meilleur Ouvrier de FRANCE” (awarded French craftsperson), he studied Fine Arts in Paris.  Fabrice Vallez inspirations come from land and forest, peace, silence, meditation… emotion. Fabrice Vallez explores many ways of art always focusing on working by partial abstraction painting progress. Dubai resident since 2013, this painter, sculptor, land art designer is also Maison des Fleurs floral designer.

With almost 25 years of presence on the Contemporary Art market, Vallez’s work has really taken on an international dimension within the world artistic sphere following its successes encountered in the United States 10 years ago. The hazards of life drove him to Dubai where he set up his creative workshop in 2014.

Supported by La Galerie Nationale, his success in the Middle East has not slowed down but rather gone upward. He is now one of an essential artist of abstract Art.

The friend partnership with NOW WAY was born after one of the Fabrice Vallez Art exhibition in Dubai.

GIOIA is a special, unique and exclusive design created by the artist for a Limited Edition of the Club series blankets and sun umbrellas. NOW WAY are very proud of this close collaboration to promote our high quality product with this international artist.

CLUB [5,2m² | 2.20mx2.35m | 460gr] for friends or family with hidden hole for umbrella set up.
PILLOW [40x25 cm] : click here to see the product.

This throw comes with a hidden hole set up for umbrella and with 2 x 4 pegs and gift bag.  The 4 pegs enable you to fix the throw to the ground or the sand and thus doesn’t fly away with the wind, therefore making Now Way wind-resistant. Pillow not included.

It is produced by a high quality 100% cotton certified with Oeko-Tex that is healthy for you and for the environment, therefore Now Way is eco-friendly. Because it is 100% cotton, it dries fast in 5 minutes.  Super light, you can carry it to anywhere with you in your bag even in your back pocket, therefore Now Way is light & compact to carry.  

Now Way offers unique designs and vibrant colors. It is a life style signature outdoor product that marks your territory and becomes your signature in your outdoor life.

Beach Pillow matching your NOW WAY colours or patterns because style is also about  detail.

Stunning pattern such as the romantic flowers carpet of "Blossom".

Pillow size : 40x25 cm
High quality 100% cotton (outside) and 100 % polyester (inside)
Washable

Now Way offers  unique designs and vibrant colors. It is a life style signature outdoor product that marks your territory and becomes your signature in your outdoor life.

Stunning pattern such as the joyful and poetic naive painting "Kindergarden”.

CLUB [5,2m2 | 2.20mx2.35m | 460gr] for friends or family. 
DUO [3,6m2 | 2.20mx1.65m | 360gr] for 2 people.   
SOLO [2,3m2 | 2.20mx1.05m | 240gr] for one person. 
PILLOW [40x25 cm] - Matching colors

This throw comes with 4 pegs and gift bag. The 4 pegs enable you to fix the throw to the ground or the sand and thus doesn’t fly away with the wind, therefore making Now Way wind-resistant. Pillow not included.

It is produced by a high quality 100% cotton certified with Oeko-Tex that is healthy for you and for the environment, therefore Now Way is eco-friendly. Because it is 100% cotton, it dries fast in 5 minutes.  Super light, you can carry it to anywhere with you in your bag even in your back pocket, therefore Now Way is light & compact to carry.  

Now Way offers unique designs and vibrant colors. It is a life style signature outdoor product that marks your territory and becomes your signature in your outdoor life.

Stunning pattern such as the refined Batik "Sailing".

CLUB [5,2m2 | 2.20mx2.35m | 460gr] for friends or family. 
DUO [3,6m2 | 2.20mx1.65m | 360gr] for 2 people.   
SOLO [2,3m2 | 2.20mx1.05m | 240gr] for one person. 
PILLOW [40x25 cm] - Matching colors

This throw comes with 4 pegs and gift bag. The 4 pegs enable you to fix the throw to the ground or the sand and thus doesn’t fly away with the wind, therefore making Now Way wind-resistant. Pillow not included.

It is produced by a high quality 100% cotton certified with Oeko-Tex that is healthy for you and for the environment, therefore Now Way is eco-friendly. Because it is 100% cotton, it dries fast in 5 minutes.  Super light, you can carry it to anywhere with you in your bag even in your back pocket, therefore Now Way is light & compact to carry.  

Now Way offers unique designs and vibrant colors. It is a life style signature outdoor product that marks your territory and becomes your signature in your outdoor life.

Stunning pattern such as the fresh diving sensation of "Splash".

CLUB [5,2m2 | 2.20mx2.35m | 460gr] for friends or family. 
DUO [3,6m2 | 2.20mx1.65m | 360gr] for 2 people.   
SOLO [2,3m2 | 2.20mx1.05m | 240gr] for one person. 
PILLOW [40x25 cm] : click here to see the product.

This throw comes with 4 pegs and gift bag. The 4 pegs enable you to fix the throw to the ground or the sand and thus doesn’t fly away with the wind, therefore making Now Way wind-resistant. Pillow not included.

It is produced by a high quality 100% cotton certified with Oeko-Tex that is healthy for you and for the environment, therefore Now Way is eco-friendly. Because it is 100% cotton, it dries fast in 5 minutes.  Super light, you can carry it to anywhere with you in your bag even in your back pocket, therefore Now Way is light & compact to carry.  

Now Way offers unique designs and vibrant colors. It is a life style signature outdoor product that marks your territory and becomes your signature in your outdoor life.

Beach Pillow matching your NOW WAY colours or patterns because style is also about  detail.

Stunning pattern such as the fresh diving sensation of "Splash".

Pillow size : 40x25 cm
High quality 100% cotton (outside) and 100 % polyester (inside)
Washable

Now Way offers  unique designs and vibrant colors. It is a life style signature outdoor product that marks your territory and becomes your signature in your outdoor life.

Beach Pillow matching your NOW WAY colours or patterns because style is also about  detail.

A vibrant solid color, which "Swing" with your mood.

Pillow size : 40x25 cm
High quality 100% cotton (outside) and 100 % polyester (inside)
Washable

Now Way offers  unique designs and vibrant colors. It is a life style signature outdoor product that marks your territory and becomes your signature in your outdoor life.

A vibrant solid color, which "Swing" with your mood.

CLUB [5,2m2 | 2.20mx2.35m | 460gr] for friends or family. 
DUO [3,6m2 | 2.20mx1.65m | 360gr] for 2 people.   
SOLO [2,3m2 | 2.20mx1.05m | 240gr] for one person. 
PILLOW [40x25 cm] : click here to see the product.

This throw comes with 4 pegs and gift bag. The 4 pegs enable you to fix the throw to the ground or the sand and thus doesn’t fly away with the wind, therefore making Now Way wind-resistant. Pillow not included.

It is produced by a high quality 100% cotton certified with Oeko-Tex that is healthy for you and for the environment, therefore Now Way is eco-friendly. Because it is 100% cotton, it dries fast in 5 minutes.  Super light, you can carry it to anywhere with you in your bag even in your back pocket, therefore Now Way is light & compact to carry.  

Now Way offers unique designs and vibrant colors in 3 different sizes SOLO - DUO - CLUB. It is a life style signature outdoor product that marks your territory and becomes your signature in your outdoor life.

Beach Pillow matching your NOW WAY colours or patterns because style is also about  detail.

A vibrant solid color, which "Swing" with your mood.

Pillow size : 40x25 cm
High quality 100% cotton (outside) and 100 % polyester (inside)
Washable

Now Way offers  unique designs and vibrant colors. It is a life style signature outdoor product that marks your territory and becomes your signature in your outdoor life.

A vibrant solid color, which "Swing" with your mood.

CLUB [5,2m2 | 2.20mx2.35m | 460gr] for friends or family. 
DUO [3,6m2 | 2.20mx1.65m | 360gr] for 2 people.   
SOLO [2,3m2 | 2.20mx1.05m | 240gr] for one person. 
PILLOW [40x25 cm] : click here to see the product.

This throw comes with 4 pegs and gift bag. The 4 pegs enable you to fix the throw to the ground or the sand and thus doesn’t fly away with the wind, therefore making Now Way wind-resistant. Pillow not included.

It is produced by a high quality 100% cotton certified with Oeko-Tex that is healthy for you and for the environment, therefore Now Way is eco-friendly. Because it is 100% cotton, it dries fast in 5 minutes.  Super light, you can carry it to anywhere with you in your bag even in your back pocket, therefore Now Way is light & compact to carry.  

Now Way offers unique designs and vibrant colors. It is a life style signature outdoor product that marks your territory and becomes your signature in your outdoor life.

Beach Pillow matching your NOW WAY colours or patterns because style is also about  detail.

A vibrant solid color, which "Swing" with your mood.

Pillow size : 40x25 cm
High quality 100% cotton (outside) and 100 % polyester (inside)
Washable

Now Way offers unique designs and vibrant colors. It is a life style signature outdoor product that marks your territory and becomes your signature in your outdoor life.

A vibrant solid color, which "Swing" with your mood.

CLUB [5,2m2 | 2.20mx2.35m | 460gr] for friends or family. 
DUO [3,6m2 | 2.20mx1.65m | 360gr] for 2 people.   
SOLO [2,3m2 | 2.20mx1.05m | 240gr] for one person. 
PILLOW [40x25 cm] : click here to see the product.

This throw comes with 4 pegs and gift bag. The 4 pegs enable you to fix the throw to the ground or the sand and thus doesn’t fly away with the wind, therefore making Now Way wind-resistant. Pillow not included.

It is produced by a high quality 100% cotton certified with Oeko-Tex that is healthy for you and for the environment, therefore Now Way is eco-friendly. Because it is 100% cotton, it dries fast in 5 minutes.  Super light, you can carry it to anywhere with you in your bag even in your back pocket, therefore Now Way is light & compact to carry.  

Now Way offers unique designs and vibrant colors. It is a life style signature outdoor product that marks your territory and becomes your signature in your outdoor life.

Beach Pillow matching your NOW WAY colours or patterns because style is also about  detail.

A vibrant solid color, which "Swing" with your mood.

Pillow size : 40x25 cm
High quality 100% cotton (outside) and 100 % polyester (inside)
Washable

Now Way offers unique designs and vibrant colors. It is a life style signature outdoor product that marks your territory and becomes your signature in your outdoor life.